Meetu Singhal's Blog Site


Posted in Uncategorized by meetusinghal on June 24, 2010

Isner!

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What will be the most important leadership qualities over the next five years? | The Practice of Leadership

Posted in Uncategorized by meetusinghal on June 23, 2010

Facebook Integration is the Future (a Jesse Stay Interview) | Social Media Examiner

Posted in Uncategorized by meetusinghal on June 16, 2010

social media interviewsIn this video I interview Jesse Stay, co-author of I’m On Facebook Now What? and founder of SocialToo. Jesse talks about Facebook and how Facebook Connect can help you build a stronger online community.

You’ll also hear about Jesse’s Twitter strategy using multiple Twitter accounts and the tools he uses to stay on top of social media. Be sure to read the takeaways below.

Here are some key points Jesse talks about in this video:

What Jesse Likes About Facebook

  • Facebook Connect enables you to embed simple html right on your own website.
  • One example of good use of Facebook Connect is the Huffington Post where you can log in with Facebook Connect to see what your friends are doing there.
  • Another example with Facebook Connect is Digg. When you log in to Digg with Facebook your friends on Facebook automatically become your friends on Digg
  • Jesse like the Us Weekly Facebook Fan Page
  • FBML for Fan page administrators to add custom fields on Facebook. You can learn more about FBML in Jesse’s book, FBML Essentials.

Biggest Facebook Mistake

  • Mixing business with personal by not using privacy controls. You must set your privacy settings to control what is seen by the different audiences you have.

Jesse’s Twitter Strategy

Jesse has three Twitter accounts for the “niche-ation” of conversations:

  • @Jesse is his public “me” account with mostly peer content, no public replies but an occasional DM
  • @JessesLinks is his “you” account focused on to sharing other people’s links and content
  • @JesseStay is his private “we” account. You’ll need to request to follow Jesse to show you’re a real person. This is where he connects and creates relationships with people. Jesse follows back the people who communicate with him on this account.

How Jesse Stays Up To Date

What’s Next For Jesse?

SocialToo will continue to help businesses use social media platforms and plans on improving the user experience. And on his blog, StayN’Alive, Jesse is building a stronger community experience.

Posted in Uncategorized by meetusinghal on June 13, 2010

is HIGH on life!

Posted in Uncategorized by meetusinghal on June 11, 2010

FBI investigating AT&T iPad security http://ping.fm/hgxBO

Tiger wood’s Facebook page stayed silent for 5 months

Posted in Uncategorized by meetusinghal on June 10, 2010

Starbucks clobbers all consumer brands on social media | VentureBeat

Posted in Uncategorized by meetusinghal on June 10, 2010

Whole Foods has the most Twitter followers but Starbucks’ huge Facebook audience makes it the highest-ranking brand on social media, according to a ratings study done by London-based Famecount, a media measurement service that aggregates popularity across social media channels.

No surprise that Coca-Cola is second, but Famecount ranks it well behind Starbucks. Whole Foods came in at No. 3, based almost entirely on its 1.7 million followers on Twitter.

“It is interesting to see established offline brands perform so strongly,” Famecount founder Daniel Dearlove wrote in a summary of the rankings. “This highlights the growing importance of social media in wider marketing campaigns, as well as the applicability of these channels to established brands.”

Famecount’s media, sport and game brands are less surprising, but I’ve included the table below.

[Photo: Leonid Mamchenkov]

Companies: , ,

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    Posted in Uncategorized by meetusinghal on June 10, 2010

    “You are a living magnet. What you attract into your life is in harmony with your dominant thoughts.” – Brian Tracy #quote

    Posted in Uncategorized by meetusinghal on June 10, 2010

    Bits and Bytes!

    Posted in Uncategorized by meetusinghal on June 9, 2010

    Now you can invite friends who are not on facebook to an event created on facebook http://ping.fm/ipAQu

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